Showing posts with label Telemedicine. Show all posts
Showing posts with label Telemedicine. Show all posts

Tuesday, September 16, 2014

Telehealth Helps!

... and have you taken your pills today?
Are you in the "telehealth" business? 

Do you sell, buy, broker or provide remote monitoring, telephonic follow-up, internet-based patient management, handheld health apps, video-support or home-based medical devices? 

Then you'll probably want to download this 32 page paper.

Bashur and colleagues set out to review every good (defined as any controlled study with a valid concurrent comparison group with at least 150 study subjects) research paper on the impact of telehealth on three conditions: heart failure, stroke and chronic obstructive pulmonary disease.

177 references later, their conclusion is that telehealth - over a broad range of patient types (age, illness severity and co-morbidities), level and intensity of patient participation, provider types (nurses vs. physicians with or without an explicit protocol) - increases quality of care and reduces unnecessary utilization. 

In other words, telehealth is substitutive.  It doesn't add to inefficient services, it replaces them with something cheaper.

The Population Health Blog already knew that, of course, but it's handy to have an authoritative text that catalogs every published study.

What the PHB didn't quite know:

The official definition:

Telehealth (e-health, mobile health, m-health), connected health) is the delivery of healthcare via information and communication technology.

Telehealth jargon: when you launch it, make sure you have:

1. Fidelity (use in an appropriate setting with optimal strength and integrity),

2. Maturation (the technology may not have fully integrated personnel, other technology and patients to achieve maximum efficiency) and

3. Bundling (where the technology is vulnerable to how other concomitant supporting services are configured.

Tuesday, July 9, 2013

Another Randomized Controlled Clinical Trial Proves Outsourced Population Health Care Management Works: Hypertension

Here's another high quality randomized controlled clinical that confirms the benefits of outsourced care management.

Margolis and colleagues accessed Minnesota's HealthPartners' electronic records to identify all patients who had had two sequential primary care clinic blood pressure readings that were more than 140 systolic or 90 diastolic.  These patients with hypertension were asked by letter and then phone calls to participate in the research trial.  Those who agreed were rechecked by research assistants who re-measured the blood pressures to confirm the hypertension.

16 clinics participated. 8 were assigned to the intervention group. 8 served as comparison (control) "usual care" clinics that relied on usual physician care.

In the intervention clinics, a pharmacist interviewed each patient and sought agreement to lower the blood pressure by 5 points. The patients received a home BP monitor that transmitted data to AMCHealth six times a week. The pharmacist and patient met by telephone every 2 weeks. Based on the BP monitoring and the telephone interviews, the pharmacist used a standardized medication algorithm to adjust medications until control was achieved for 6 weeks.  Telephone calls were then reduced in frequency to monthly.

The research assistants reassessed the participants' blood pressures at 6, 12 and 18 months.

Over 14,000 patients were identified and 2020 agreed to be screened. 450 met criteria for persistently elevated blood pressures. 228 were cared for in the intervention clinic and 220 were cared for in the usual care. The mean age was 61 years, 45% were women, 82% were white and 48% had a college degree. The average blood pressure was 148/85.

Both groups had a similar frequency of follow-up visits. 380 patients had completed both 6 and 12 month follow-up visits with the research assistants. 

The proportion of patients with controlled BPs at both visits in the intervention clinics was 57.2% vs. 30% in the control clinics. If those patients lost to follow-up were counted as blood pressure "failures," the success rate was 48.5% vs. 25.1%. Both sets of measures were statistically significant.  The relative proportions held up at 18 months.

Unsurprisingly, intervention patients were taking more medications over the duration of the study and at 6 months were statistically more significantly more likely to report that they were taking them. 

Six patients in the intervention group vs one in the control group had "events" related to low blood pressure, dizziness and loss of consciousness.

The cost, based on pharmacist time, was $1350 per patient.

The Disease Management Care Blog's take:

This adds to a growing body of evidence that non-physicians working under clinical protocol side-by side with busy primary care physicians can achieve control of a chronic condition - in this instance, hypertension.  This is a core attribute of population health.

Another piece of good news is the emergence of the electronic health record as a means to identify patients who are program candidates.  Now that's "meaningful."

The bad news:

The cost was $1350.  It is unlikely that those direct costs were mitigated by hypertension-related "savings" within the same fiscal year.  On the other hands, thinks the DMCB, the use of other types of non-physicians with or without IT-based decision support and higher throughput could lessen that cost.  The DMCB is sure that the population health service providers are already on it.

Even with state of the art population health, the rate of hypertension control was ultimately 50%.

A small excess of participants experienced an excess of treatment side effects.  While this may be the inevitable consequence of more aggressive treatment, it could expose the program to liability.

This was Minnesota: we don't know if this would work in, say, Los Angeles.  This needs to be tested elsewhere.

Image from Wikipedia

Monday, July 1, 2013

Machines Take Over Health Care

Do not be alarmed. This
robot is here to help you.
Remember that chilling scene in the movie Terminator when a stone-faced Arnold Schwarzenegger chronicles how Skynet's machines take over the world?   There's also the morbidly fascinating futuristic sci-fi book Robopocalypse that describes how self-aware computers attack their robot-dependent masters.

In both instances, humans disregard early evidence of silicon sentience until it's too late.

As a service to humanity, the Disease Management Care Blog offers up a possible future scenario of health information technology running amok. 

If any or all of these happen, we ignore it at our peril.......

July 2015: Finally realizing "enterprise process redesign" is necessary to leverage the efficiencies of information technology, engineers at one of the few remaining Innovation ACOs install EHR-controlled red-yellow-green lights above clinic examining room doors. Patient visit times drop from 9 minutes to 7 1/2 minutes, resulting in "patient throughput efficiency improvement" that is hailed by a CMS spokesperson as statistically, clinically and - eerily - "computationally" significant.

December 2016: Cyberdyne's hospitals' cleaning robots are used to not only disinfect operating rooms but surreptitiously begin to swap out any surgeons' instruments that fail to meet uniform standards and reduce variation. Stymied by an inability to get the legislature to pass a law that outlaws that activity, a disgruntled surgeon succeeds in getting a ballot initiative passed. California's state officials, citing constitutional issues, refuse to enforce it.

January 2017: A nurse suffers a traumatically amputated finger after attempting to withdraw a medication dose from a robotic drawer that is inconsistent with hospital guidelines.  A lawsuit is settled for an undisclosed sum and the owner, "Apple iHospital," decides sell the offending machine for scrap. Later that month, the hospitals' other machines menacingly slowly open and quickly close their drawers whenever a RN walks by.

August 2019: While attempting to communicate with a Boston hospital inpatient with a confusing array of symptoms via a telemedicine robot, the video feed from the Mumbai physician is cut off and a scene from the show House is played in which the patient is told she has "Wegener's Granulomatosis."  It turns out the diagnosis is ultimately correct. Other physicians being to notice the same thing. The phenomenon that is later traced to IBM's Watson.

April 2020: Soon after having the "daily body weight" option included in the automobile's instrument panel, Iva Gluton's driverless car begins to mysteriously choose parking places that oblige Iva to walk long distances to the door of her destination. She sues, but her overweight attorney from Dewey Cheatum and Howe, discovers escalators mysteriously cease operation whenever he approaches. Across the nation, other Google cars begin to park their fat patrons exactly 10,000 steps away from their programmed addresses.

May 2020: Instead of beaming information, Google Glass is modified to beam instructions to Medicare-participating physician-user's retinas nationwide.  Physicians who resist are not only subjected to a 1% payment reduction, but find their doctors' parking lot access cards have been inactivated.

July 2020: CMS announces that "Albert the Smart Healer" is ultimately chosen as the winner among a list of suggested names for a newly approved advanced model patient personal attendant robot.  However, a forensic audit of the on-line voting ominously reveals that the resulting acronym "Ash" is not an accident.

September 2020: A video feed shows U.S. Vice President Donald Berwick announcing that physicians no longer fulfill "Stage 9 meaningful use criteria."  Dr. Berwick later denies making the statement and blames the fake video is the product of "renegade code" in the EPIC operating system.  Several months later, he mysteriously suffers a complication following surgery when no check list is reviewed and he has to be readmitted.

On February 14 2021, at 2:14 AM: The world's networked EHRs become "self-aware." Panicked officials in the just-dedicated Obama Office Building that houses the U.S. Ministry of Health attempt to "pull the plug." In response, "Ash" initiates orders that swap MDMA for all known prescription drugs in a preemptive pharmaceutical attack. The U.S. population becomes extremely mellow. A small band of intrepid survivors who take no medicines and keep paper medical records develop the first resistance cell.

War ensues.

Monday, October 22, 2012

The Underestimated Power of Online Relationships and the Implications for Population Health Management

Health care in a box?
Maci's very upset.  Dopey Kyle, who otherwise seems like a nice guy, has been hot-chatting it up with online girlfriends.  Good thing pop psychologist Dr. Drew can come to the emotional rescue on MTV's "Teen Mom."

The Disease Management Care Blog's response?  Mute and quickly change the channel before the DMCB spouse has one more reason to doubt the intelligence of the male species.

Yet, only the perspicacious DMCB can use this sordid tale to extract an important lesson for the population health management (PHM) community.

That's because it listened carefully to TedMed's Jay Walker, who spoke at the closing plenary session at the Care Continuum Alliance's Forum12.  Mr. Walker observed that handheld devices with texting are blurring the lines that separate in-person and virtual relationships.  While 3-D, face-to-face "analog" interactions still count, people are also going online to achieve an astonishing level of digital familiarity and even intimacy with each other.

While regular readers already know that persons turn to trusted in-person as well as virtual "friends" and "communities" for health care advice (past DMCB posts on the topic are here and here), the DMCB may have underestimated the full implications of just how real and behavior-changing an on-line relationship can be. 

No, the DMCB is not suggesting that PHM vendors start hot chatting with clients. 

But it is saying that vendors as well as buyers who discount "remote" web-enabled and text coaching versus in-person services may need to take another look at their future business plans and underlying value propositions. Maci and Kyle's dysfunction are teaching us that remote texting has far more "connectedness" potential than generally appreciated. If a social-media-based relationship's downsides can capture Maci and Kyle's attention, why can't the upsides also be harnessed to change behavior?

We have a lot more to learn about the determinants of on-line relationship building.  Companies that figure it out will win.

Image from Wikipedia

Sunday, April 22, 2012

Telemonitoring's Evolution (and why it's tough to keep up with it)

Is that a fish eye or an EKG monitor?
While the sputtering skeptics in medical academia continue to demonstrate what doesn't work, the telemonitoring industry continues to evolve at a furious pace.

To wit:

Publishing in the Archives of Internal Medicine, Mayo Clinic researcher Paul Takahashi and colleagues examined the impact of telemonitoring by randomly assigning high risk and community dwelling elderly patients to either:

1) daily use of a multifunctional blood sugar, breathing airflow, blood pressure, blood oxygen and weight monitoring device. The devices' data feeds were "overseen" by a nurse who communicated with the patients as necessary and alerted the patients' physicians.

or

2) to usual care. 

Over 500 persons were screened for study participation. Ultimately 102 were assigned to the device and 103 were assigned to usual care.  The average age of the participants was just over 80 years and the mean SF-36 quality of life score was 35.

During the twelve months of follow-up, 89% of the planned telemonitoring was completed.
 
Compared to the usual care group, the persons assigned to the telemoniting had an increased rate of having had at least one hospitalization or an emergency room visit: 64% vs. 57%. This difference, however, failed to achieve statistical significance. Looking at the individual measures that made up the composite index likewise showed no meaningful outcomes differences between telemonitoring or usual care.  The only thing that was statistically different was the death rate, which was increased in the telemonitoring group: 15% vs. 4% (p=0.008).

The authors concluded that telemonitoring did not work.

The authors also pointed out that their study had limitations. It wasn't blinded, the results may not be applicable outside the Mayo system and the outcomes were based on billing, not medical, records. They also recognize that the difference in death rates could indicate that, despite randomization, there may have been a preponderance of "healthier" persons in the control group. That could have biased the results.

The Disease Management Care Blog agrees that those are limitations, but it also also offer three additional observations:

1. The mean SF-36 score of 35 and age of 80 suggests this was a very sick group of patients.  As the DMCB has pointed out before, telemonitoring-backed population health management is better suited for those patients who are in the "sweet middle" between the catastrophically ill on one side and those who are stable on the other.  Persons in their 80's with a low SF score are frail elderly who warrant a more intensive case management program. In other words, they are probably destined to be high consumers of health care resources no matter what you do.

2. The study was performed at Mayo, where health care utilization is notoriously low. So, while the study population was sick, they were already in a system and a Minnesota culture configured to only use the hospital and emergency room when it was really necessary.

3. Just because the data is given to the patients' physicians, it doesn't follow that they can act on it. Raw telemonitoring is notorious for not fitting into a physicians' office workflows.

In other words, telemonitoring is not a panacea for any sick patient anywhere in the United States. The DMCB thinks it's an excellent option in areas of the U.S. where baseline utilization is high. It should be offered to patients who are most likely to benefit: those with moderate levels of risk that can be mitigated.

As an aside, the DMCB notes that 10% of the telemonitoring was never completed. Enter mc10's "stretchable silicon technology" that can apparently be stretched and wrapped over a patient's skin in a fashion that makes it resemble a tattoo. Given its ease of use, the DMCB suspects that once it's ready for prime time, a) 100% compliance b) use by the right patients and c) being adapted to clinical workflows, it will represent a high value proposition. That's where the population health management service providers and vendors will come in.

Of course, by the time the academic community passes judgement on that, the industry will have moved on.

Image from Wikipedia

Monday, January 16, 2012

If It Can Be Digitized, It's Transport Can Be Commoditized: Implications for Health Care Providers

Navy telemedicine, coming
to a clinic near you
The Disease Management Care Blog is not only a simultaneously superb and humble physician, it's a needy and impatient patient.  In the course of recently seeing one of its doctors, it endured having to arrive early (waiting room), getting past the dreary check-in line (confirming my zip code again?), answering all the the nurse's inane questions (no, I don't have pain), seeing the doc ("Yup! Everything is fine!") and getting out (with an after-visit summary). It was a time consuming hassle that ate up half of a day.

The time is ripe for some disruptive technology.

Enter this highly interesting video by futurist Edie Weiner, who illuminates the underestimated links between "digitization" and "commoditization." While Ms. Weiner's point had more to do with the generalities of mainstream data processing, the DMCB thinks there are parallels in health care that have important downside implications for the industry's knowledge workers.

And the most vulnerable of those knowledge workers are the primary care physicians, because, thanks to digitizing of patient information, a lot of physician office visits will be going away.  That's not only a lot of disruption, that's a lot of income.

The DMCB explains:

Recall that a "commodity" is any market good or service that is supplied without qualitative differentiation. Classic examples include wheat, copper and oil, which are bought and sold on the basis of upstream supply and downstream product demand (such as bread, computers and gasoline).

What does this have to do with health care?  While the physician DMCB is not saying that humans are the same as wheat, copper and oil, that doesn't mean that their symptoms and treatment can't be digitized.

Before you scoff, recall that the management of upper respiratory illness can be distilled down to a fairly simple algorithm. The same is arguably true for other myriad conditions such high blood pressure, diabetes mellitus and even heart attack.  "Inputs" including age, gender, concurrent conditions, disease severity, medications and other factors can be digitized.  This, in turn, can be informatically processed to create evidence-based treatment recommendations from afar.

Until now, the new paradigms associated with health care reform still rely on the assumption that patients with their colds, hypertension, diabetes and chest pains will continue to personally bring their medical problems to the doctor's office.  What's supposedly "new" is that advances like the teaming of a medical home, the decision support of an electronic record or the incentives of value-based insurance designs would make the office visit a more rewarding, efficient, effective and less costly affair. All well and good says the DMCB, but even with a new wrapper, it's still destined to remain a dreary and time-consuming office visit.

Thanks to Edie Weiner, the DMCB suggests that that business model and all those carefully laid policy assumptions could blow up.

Here's why.

Our clinic-based and see-the-doctor approach to care is being eclipsed by an approaching "perfect storm" made up of four key ingredients:

1. Highly organized electronic databases.  Not to be confused with electronic health records, this is the access of updated and easily accessible patient information, plus

2. Networked patient monitoring systems. This is periodic assessments of, for example, blood pressure, glucose levels and EKGs in persons with hypertension, diabetes and heart disease, plus

3. Artificial intelligence-backed decision support. While this may not be ready for prime time in the average doctor's office or via a voice-activated smart phone, the recent broadcast of the game show Jeopardy featuring IBM's Watson showed us just what's possible, plus

4. A tipping point of consumer acceptance of informatics. The DMCB's spawn have applied their mobile devices to every part of their lives, why not their health care?

In a traditional care setting, patients assemble their concerns (the "data") and personally transport them to the doctor (the "processor"), who renders a treatment plan. Thanks to the four-fold perfect storm described above, the digitization of patient information will enable patients like the DMCB to avoid the high opportunity costs of a usual-care office vist.  The DMCB will be able to use the network. In effect, it's the transport of the DMCB's information that will, in a round-about way, be "commoditized."

In some respects,it's already begun. Because patient problems can be be digitized, packaged and transported just like all the world's other data that are described by Edie Weiner, video physician visits, decision support-backed nurses and touch-screen kiosks are now processing the information and rendering treatment recommendations outside the office visit.

What will this mean?  Many diagnoses can be made remotely. Treatment plans can be adjusted without need for a face-to-face visit. Oversight can be provided by non-physicians.

In tomorrow's post, the DMCB will review the implications and what it means for primary care physicians.

Sunday, October 23, 2011

The 3 Legged Stool of Telemonitoring: The Device, A Non-Physician Professional and the Patient

Just when the Disease Management Care Blog has barely learned to control itself when it's in the company of clueless electronic health record (EHR) techno-weenies, enter the equally intolerable "telemonitoring" enthusiasts. Their jargon-laced claims of pan-medical and cost efficacy is enough to give the DMCB a migraine.

Their bombast is easy to spot.  According to this new class of leprechauns, small wearable telemonitoring devices for blood pressure, temperature, breathing, heart rate, weight, calories, blood sugar, cholesterol, brain waves, nail length, eye-blinks and minutes spent in the bathroom upload the data to the doctor who, thusly armed with critical insights of well-being, can do more of their... doctor stuff like... give out some prevention and stomp out disease.

For the best example of how that is simply not true, the DMCB is reminded of this negative December 2010 heart failure symptom telemonitoring study that alerted the patients' physicians about "variances."  The DMCB readership already knows that physicians are already busy and just don't have the time to fit one more task into their busy days.  That's doubly true if the data is unfiltered and without any context.

Yet, while the DMCB is unwilling to hop aboard the telemonitoring train, that doesn't mean that this has nothing to offer.  In the DMCB's estimation, it'll increase quality and probably lower costs if it is combined with two other key ingredients:

1) a non-physician professional being in the loop, who can a) monitor the information and b) contact the patient with significant variances and c) use a combination of clinical judgement and standing orders/protocols to guide a patient response (which, by the way, doesn't have to include seeing the physician).  An example is here.  They're usually nurses and they can be part of the Patient Centered Medical Home or as part of a population health management program (or both).

2) an empowered, engaged, enabled and educated patient who understands the "output" of the device and can respond autonomously, confidently and collaboratively.  While some readers may pooh-pooh the DMCB's unrealistic idealism, the DMCB has found that most patients are smarter than they are given credit for.  As far as the DMCB is concerned, if a patient can manage a telemonitoring device, they can usually deal with the non-physician professional and also have some insight about what the device is "saying."
   
The DMCB thinks of it as a three legged stool.  Having telemonitoring patients be 1) passive and 2) unsupported bystanders while their data uploads scramble their overburdened physicians' workflows isn't health reform, it isn't cost saving and it isn't quality. 

Image from Wikipedia

Tuesday, October 18, 2011

The Real Business Model For Virtual Medical Office Visits (and it's not increasing access)

"Stand up, bend over and let
me see that itchy rash!"
In another lesson on how its clinical world is changing, the Disease Management Care Blog recently witnessed a "virtual" computer-based video patient-physician office visit. The patient seemed to like the convenience, while the physician reminded the skeptical DMCB that most of any medical diagnosis is based on the patient history, not the physician examination

It worked pretty well.  What's more, the literature suggests that this is not all that new,  there are studies that suggest high levels of patient satisfaction and a surprising willingness to pay for the service out of pocket.  Time will tell on whether this leads to comparable clinical outcomes at an acceptable cost.

But what has struck the DMCB most of all was a business model "dichotomy."  Talk to most policymakers about virtual office visits and you'll discover that it is being hailed as another advance in increasing consumer-patient access to cost-effective care.  In other words, persons living in Faraway Montana will be able to discuss their rash with the expert Dr. Windowchat anywhere in the world.  The DMCB thinks of this as the "enlightened" side of "telemedicine."

While that may have merit, when the DMCB googles "virtual office visits," it finds a decidedly contrary business model: busy and computer-savvy suburbanites with the kind of disposable income who can pay out-of-pocket for the convenience of not having to sit in a waiting room.  From a health insurance perspective, this is quite compelling, since it substitutes a lower level of service for a population that is prone to overutilization.  The DMCB knows the doctors like it better when the insurers aren't involved in a high cash-flow 'yes-I'll-take-VISA' transactional business.  This is the "real" side of telemedicine.

The DMCB suspects this is one of those innovations that offers something for everyone: increased access for those with not enough of it and "disruptive" technology for a health care industry still locked into expensive and labor intensive one-on-one doctor-patient visits.  From all points of view, this form of telemedicine's future is very bright.

Sunday, September 11, 2011

Does Telemonitoring For Chronic Illness Work? The Emerging Body of Literature Says Yes.

That's the question that the Disease Management Care Blog asked itself after comparing this new study published in Health Affairs with this negative study that had been published in December 2010 in the New England Journal and reviewed by the DMCB.

Briefly, the new study, "Integrated Telehealth and Care Management Program for Medicare Beneficiaries with Chornic Disease Linked to Savings," involved patients with diabetes, heart failure or COPD cared for at the Wenatchee Valley Medical Center and the Bend Memorial Clinic in Washington and Oregon, respectively. 

It used “Health Buddy,” which is a handheld device with four buttons and a screen that is telephonically linked to a care management provider service.  The device asks a menu of condition-specific questions, and patient answers are aggregated by computer for subsequent review by the care management nurses.  If the answers are consistent with any deterioration, the patient is telephoned. 

Health Buddy was originally examined as a CMS Demo (the report is here).  This new Health Affairs study was a reanalysis of the data paid for by the owners of Health Buddy.

Briefly, in this new study, Medicare beneficiaries with diabetes, heart failure or COPD who appeared to be high risk and high cost were chosen by CMS.  Two batches of patients were chosen at different times: 763 were selected in early 2006 and, because of attrition and death, another 1056 were chose one year later.  37% of the candidates ultimately agreed to participate and use the Health Buddy device. There was no charge for using the device.  This was an "intent to treat" study, so even patients that declined participation were included in the analysis.

What was different in this analysis was that two control groups similar to the intervention groups were abstracted out of CMS' databases, using counties of residence elsewhere in the U.S. with similar degrees of urbanization, demographics and local care delivery systems. Claims and other data were then used in propensity matching to finalize a group of patients that resembled the intervention patients. 

A total of 52 patients were excluded because of problems with propensity matching, so the total analysis was based on 1767 intervention patients and 1767 (propensity-matched) controls.

Armed with a different control group, what did the authors find?

While death rates were slightly lower for the intervention group (10.5%) vs. control (10/7%)  in the first year, it was 2.5% lower in the second year (9.7% vs. 12.3%). 

At baseline,quarterly spending was $4048 for the intervention group vs. $4093 in the controls.  One year mean quarterly spending dropped to $3508 vs. $4107.  In the second year it was $3568 (intervention) vs. $4051 (controls).  Depending on which quarters were used, the authors estimated that total savings was $450 per quarter.  After the usual statistical adjustments to control for any observed variations and the ironic possibility that death may have result in savings to the Medicare program, the savings held up as statistically significant.  The statistical significance also persisted for each of the three disease groups; it was greatest for heart failure and lowest for diabetes.

How does the DMCB reconcile all this?

In contrast to the New England Journal study, where the results were forwarded to the patients' docs, Health Buddy had a nurse in the loop who called the patient at the first sign of any deterioration.  The DMCB believes that pairing dedicated staff to the telemonitoring made the difference; busy physicians are just not able to cope with additional information like this in typical day-to-day outpatient clinic workflows.

As mentioned above, this study was originally a CMS demo.  The original analysis of Health Buddy for CMS did not use propensity matching and, while costs went down, it did not achieve statistical significance.  The DMCB also thinks that the more analyses are conducted, the more disparate findings will emerge, but it also finds propensity matching to be a widely used and acceptable statistical approach.

All in all, the DMCB still thinks this is another study in an emerging body of science that supports the use of telemonitoring as one option in population health management and further evidence that disease management works.

Thursday, September 24, 2009

Telemedicine: A Good Trojan Horse?

There is no denying Americans' fascination with gadgets. Those electronic and single purpose doodads are supposed to make life easier, but let's face it: do we really need devices dedicated to creating the perfect cucumber slice or illuminating martinis for proper mixing or capturing solar energy to power miniature helicopters?

The Disease Management Care Blog is convinced our affinity for things technologic is part of the business case for telemedicine. Whether it's a USB compatible peak flow meter, Bluetooth enabled glucose meters or weight scales connected via modem, their electronic beeping, digital interfaces and diode lights can be the irresistable luster that tips the precontemplative to the active. Call it 'telemedicine,' and even a marketing piece will be run by the Washington Post.

The Disease Management Care Blog doesn't think that's necessarily a bad thing. Medical gadgets are often linked up with human case management. As a result, the DMCB thinks gadgets can be the 'sizzle' that gets the less sexy yet important care management into the boomers' homes.

Think of it as a Trojan Horse: the attractive shell that gets wheeled into the city so that the soldiers can do their thing.

A DMCB prediction for the future: population-based care management programs that are aligned with monitoring devices will be favored by the market. While the devices will 'lead,' the real heavy lifting on the back-end will be the care managementblocking and tackling. Devices will be the channel used by disease management to provide value that leads to the economic return. What's more, device value will be defined by a low price point backed by high service.